There’s a lot of water in the Netherlands. People live alongside it, skate it in winter time, sail it during gaypride and drink it every day. The company that regulates all water in the Amsterdam region is Waternet. A fact that not many of the citizens are aware of. Waternet partners up with Water Authority Amstel Gooi and Vecht, and Municipality of Amsterdam, to ensure all subjects regarding water are the best they can. How do we communicate the work of this slightly invisible, but highly valuable brand, while showing the partnership?